BPI says 'Let's get phygital' or both physical and digital | ABS-CBN
ADVERTISEMENT

Welcome, Kapamilya! We use cookies to improve your browsing experience. Continuing to use this site means you agree to our use of cookies. Tell me more!
BPI says 'Let's get phygital' or both physical and digital
BPI says 'Let's get phygital' or both physical and digital
Jekki Pascual,
ABS-CBN News
Published Apr 27, 2023 06:40 PM PHT

MANILA - Bank of the Philippine Islands (BPI) said is set to transform all its branches into "phygital" banks which operate as both physical and digital branches.
MANILA - Bank of the Philippine Islands (BPI) said is set to transform all its branches into "phygital" banks which operate as both physical and digital branches.
At a media briefing following the company's Annual Stockholders' Meeting, BPI President & CEO Jose Teodoro Limcaoco said it will refurbish 25 branches into phygital banks this year with the first one opening in May in Agoo, La Union.
At a media briefing following the company's Annual Stockholders' Meeting, BPI President & CEO Jose Teodoro Limcaoco said it will refurbish 25 branches into phygital banks this year with the first one opening in May in Agoo, La Union.
"We hope to renovate and reposition all of our branches as phygital branches," Limcaoco said.
"We hope to renovate and reposition all of our branches as phygital branches," Limcaoco said.
This move is seen as a step further into the digital space as more consumers prefer to transact online. The number of BPI branches may also drop as the bank consolidates its branches and may combine branches that are located near each other.
This move is seen as a step further into the digital space as more consumers prefer to transact online. The number of BPI branches may also drop as the bank consolidates its branches and may combine branches that are located near each other.
ADVERTISEMENT
Maria Cristina Go, BPI's Head for Consumer Banking, explained that phygital banks would still be manned by employees, but there will be bigger spaces for self-assisted areas with machines and computers. There will also be meeting pods if one prefers to talk to a bank employee and meeting rooms if one needs to talk virtually to other bank representatives in other units.
Maria Cristina Go, BPI's Head for Consumer Banking, explained that phygital banks would still be manned by employees, but there will be bigger spaces for self-assisted areas with machines and computers. There will also be meeting pods if one prefers to talk to a bank employee and meeting rooms if one needs to talk virtually to other bank representatives in other units.
The Ayala-led lender said it remains confident with the economy this year despite high inflation and interest rates.
The Ayala-led lender said it remains confident with the economy this year despite high inflation and interest rates.
"We think the consumer has adjusted to it, we think the BSP is on top of it, therefore inflation target of 5-7 percent is very manageable," said Limcaoco.
"We think the consumer has adjusted to it, we think the BSP is on top of it, therefore inflation target of 5-7 percent is very manageable," said Limcaoco.
BPI said its loan business remains high, growing over 13 percent in the first quarter of the year. Credit card loans also grew 38 percent, while housing and auto loans jumped 40 and 30 percent respectively.
BPI said its loan business remains high, growing over 13 percent in the first quarter of the year. Credit card loans also grew 38 percent, while housing and auto loans jumped 40 and 30 percent respectively.
RELATED VIDEO
ADVERTISEMENT
ADVERTISEMENT