BTS rules Twitter with release of new album


Posted at Feb 25 2020 04:50 PM | Updated as of Feb 25 2020 05:19 PM

Concept photo for BTS’ latest album, “Map of the Soul: 7.” Photo from BTS’ official Facebook page

South Korean boy band BTS dominated Twitter as they released their latest album last week, with netizens generating 17 million tweets in just 2 days, a report from the social network said Tuesday.

BTS-related tweets peaked last Friday from 6 p.m. to 7 p.m. (KST), the same time the septet released the album “Map of the Soul: 7” and the music video for its title track, “On,” according to Twitter.

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Netizens on the micro-blogging platform generated 17 million BTS-related tweets from February 21 to February 23, Twitter said.

The top tweet from BTS’ account, according to Twitter, was a post with the caption ‘D-Day,’ indicating the day of the group’s comeback. The post included photos of various artworks and a selfie from band leader RM.

A tweet by Australian singer Sia, whom the band collaborated with on the album, also gained attention on the social network.

Trending hashtags, meanwhile, included #BTS, #BTSComeback2020, the album title #MAP_OF_THE_SOUL_7, and the title track #ON, said Twitter.

“Map of the Soul: 7” was the most pre-ordered South Korean album of all time, with more than 4 million copies sold before its release.

BTS — or Bangtan Sonyeondan, which translates as Bulletproof Boy Scouts — are the first K-pop group to top charts in the US and Britain.