NewJeans urges HYBE to reinstate label's former CEO | ABS-CBN
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NewJeans urges HYBE to reinstate label's former CEO
NewJeans urges HYBE to reinstate label's former CEO
Paul Xavier Jaehwa Bernardo,
ABS-CBN News
Published Sep 12, 2024 10:43 AM PHT
The members of K-pop girl group NewJeans in a now-deleted YouTube livestream, in which they spoke up about the ongoing conflict between their former CEO Min Hee-jin and their label ADOR's parent company HYBE. Screenshot
The members of K-pop girl group NewJeans in a now-deleted YouTube livestream, in which they spoke up about the ongoing conflict between their former CEO Min Hee-jin and their label ADOR's parent company HYBE. ScreenshotK-pop girl group NewJeans has called on HYBE, the parent company of their label ADOR, to reinstate star producer Min Hee-jin as their CEO.
K-pop girl group NewJeans has called on HYBE, the parent company of their label ADOR, to reinstate star producer Min Hee-jin as their CEO.
During a surprise livestream on YouTube on Wednesday, the five members of NewJeans, known for hits such as "OMG" and "Super Shy," broke their silence on the ongoing dispute between former ADOR head Min and HYBE.
During a surprise livestream on YouTube on Wednesday, the five members of NewJeans, known for hits such as "OMG" and "Super Shy," broke their silence on the ongoing dispute between former ADOR head Min and HYBE.
In the now-deleted video, which was recorded and circulated by social media users, the members voiced their support for Min and called on HYBE founder Bang Si-hyuk to reinstate her as CEO by September 25.
In the now-deleted video, which was recorded and circulated by social media users, the members voiced their support for Min and called on HYBE founder Bang Si-hyuk to reinstate her as CEO by September 25.
"What we want is the original ADOR, where Min Hee Jin is CEO and where the management and production are combined. The reason we’re making this request is because this is the [only] way we can get along with HYBE, without fighting with the company," member Minji said in Korean, as translated by K-pop news website Soompi.
"What we want is the original ADOR, where Min Hee Jin is CEO and where the management and production are combined. The reason we’re making this request is because this is the [only] way we can get along with HYBE, without fighting with the company," member Minji said in Korean, as translated by K-pop news website Soompi.
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"If our opinions have been properly conveyed, we hope that Chairman Bang and HYBE will make the wise decision to return ADOR to how it was by the 25th," she said.
"If our opinions have been properly conveyed, we hope that Chairman Bang and HYBE will make the wise decision to return ADOR to how it was by the 25th," she said.
The conflict between Min and HYBE, the K-pop giant that also manages BTS, began in April after HYBE accused the NewJeans producer of attempting to separate ADOR from the parent company.
The conflict between Min and HYBE, the K-pop giant that also manages BTS, began in April after HYBE accused the NewJeans producer of attempting to separate ADOR from the parent company.
Min has denied HYBE's allegations and claimed the company was trying to dismiss her unfairly after she accused another of its sub-labels, BELIFT LAB, of copying NewJeans with their girl group ILLIT.
Min has denied HYBE's allegations and claimed the company was trying to dismiss her unfairly after she accused another of its sub-labels, BELIFT LAB, of copying NewJeans with their girl group ILLIT.
In late August, ADOR announced that Min would step down as CEO but would remain as an "internal director," continuing to oversee NewJeans' production, according to a separate Soompi report.
In late August, ADOR announced that Min would step down as CEO but would remain as an "internal director," continuing to oversee NewJeans' production, according to a separate Soompi report.
In the livestream, Hyein, the group's youngest member at 16, explained that the surprise broadcast followed a meeting with their "company management," where the girls felt that their opinions were not properly communicated.
In the livestream, Hyein, the group's youngest member at 16, explained that the surprise broadcast followed a meeting with their "company management," where the girls felt that their opinions were not properly communicated.
Danielle, who, along with bandmate Hanni, spoke in English during parts of the livestream, emphasized the group's desire to continue working with Min, describing the producer as "someone who makes NewJeans who we are."
Danielle, who, along with bandmate Hanni, spoke in English during parts of the livestream, emphasized the group's desire to continue working with Min, describing the producer as "someone who makes NewJeans who we are."
"She discusses even the smallest details with us and explains them in ways that we can understand clearly. NewJeans has a distinct color and tone and this was created with CEO Min Hee-jin. She's integral to NewJeans' identity and we all feel that she is irreplaceable," Danielle said.
"She discusses even the smallest details with us and explains them in ways that we can understand clearly. NewJeans has a distinct color and tone and this was created with CEO Min Hee-jin. She's integral to NewJeans' identity and we all feel that she is irreplaceable," Danielle said.
"We have the choice to choose how we will react to each situation and we are not going to follow HYBE's every orders blindly. We are more than well aware that this is getting in the way of our work and that we should be treated much, much better than how we are right now," Hanni said.
"We have the choice to choose how we will react to each situation and we are not going to follow HYBE's every orders blindly. We are more than well aware that this is getting in the way of our work and that we should be treated much, much better than how we are right now," Hanni said.
Hanni also recounted an alleged incident in which a manager from another HYBE group instructed their members to ignore her.
Hanni also recounted an alleged incident in which a manager from another HYBE group instructed their members to ignore her.
"When they came back out a little while later, their manager told them in front of me, ‘Ignore her.’ Even though I could hear and see everything. Thinking about it now, I still don’t understand why I need to go through something like that," she said.
"When they came back out a little while later, their manager told them in front of me, ‘Ignore her.’ Even though I could hear and see everything. Thinking about it now, I still don’t understand why I need to go through something like that," she said.
Hanni claimed she reported the incident to ADOR's new CEO but "she told me that there was no proof and that it was too late to do something about it now."
Hanni claimed she reported the incident to ADOR's new CEO but "she told me that there was no proof and that it was too late to do something about it now."
"Seeing her try to move past it, I felt that we had lost our protector, and I felt like [our new CEO] wasn’t worried about us," the Vietnamese-Australian singer said.
"Seeing her try to move past it, I felt that we had lost our protector, and I felt like [our new CEO] wasn’t worried about us," the Vietnamese-Australian singer said.
As of writing, HYBE has not responded to the NewJeans members' statements.
As of writing, HYBE has not responded to the NewJeans members' statements.
NewJeans, which quickly rose in popularity after debuting in 2022, is the only act under ADOR, one of several labels operating under HYBE, which also manages groups like SEVENTEEN, Tomorrow X Together, ENHYPEN, and Le Sserafim.
NewJeans, which quickly rose in popularity after debuting in 2022, is the only act under ADOR, one of several labels operating under HYBE, which also manages groups like SEVENTEEN, Tomorrow X Together, ENHYPEN, and Le Sserafim.
For more news and features on K-pop, K-drama, and K-stars, visit the Hallyu Corner microsite.
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