The “black-and-white-challenge” on social media last July exploded in such a big way, thanks to high-profile names like Jennifer Garner, Cindy Crawford, Angel Locsin, Solenn Heussaff, and Maine Mendoza posting gloriously beautiful black-and-white photographs of themselves coupled with the hashtag “challenge accepted.” While many recognized the message it was trying to champion—#
The past few days, however, another campaign that has women — and some men— posting their black and white mugs has made its way into Facebook and Instagram feeds. This time, the purpose is very much spelled out and in your face. Pinoys of varying ages, celebrities or not, are posting black-and-white photos of themselves while doing a “stop” sign with their hands. The message says “No to Gender Violence.” The hashtags are also clearly indicated, making the posts easier to find: #NoToGenderViolence #StopGBV #
These prominent personalities are among the ones who have joined the campaign: Charo Santos, Karen Davila, Miriam Quiambao, Margie Moran, Tina Maristela Ocampo, Ging Reyes, Ces Drilon, Margarita Fores, Dawn Zulueta, Nanette Medved-Po, Angel Locsin, Heart Evangelista, Martin Nievera, Tim Yap, and Robi Domingo. They have made it known through informative captions that gender-based violence (GBV) do exist in the country, and more so during this pandemic.
The photos come with a slideshow of information materials encouraging victims to seek support via the online hotlines in these links: FamiLigtasPH, Lunas Collective. People are also encouraged to report instances of violence to the Anti-Violence Against Women and Children Division of the Philippine National Police.
FamiLigtas is a joint effort campaign of Lunas Collective, a feminist, inclusive volunteer-powered chat service, and USAID. It was launched to raise awareness and fight all forms of GBV such as rape, rape jokes, verbal abuse, emotional abuse, revenge porn, and other acts against men, women, and the LGBTQ+ community. It also intends to help survivors recover from their experiences of abuse.
Davila, who has been actively promoting the advocacy, points out that 1 in 4 women in the Philippines has experienced spousal abuse. “In the first 35 days of community lockdown, the PNP recorded 682 or 19.2 incidences daily. And the lockdown has made it worse for many abused victims—whether men, women, children or members of LGBTQ.”
Quiambao shared on her Instagram post that she was once a victim of verbal abuse from a former partner. She said that if only she knew more about gender-based violence, she could have handled what happened to her differently. “…I should have raised my hand back at him like I am doing in this photo and said: ‘STOP. I don’t deserve to be treated this way.’ Then excused myself, turned and walk away.”
Victims are encouraged to report gender-based violence incidents to the PNP's Anti-Violence Against Women and Children Division hotline, 8532-6690, which is open around the clock.