Your favorite pancit canton now comes with a new look

Lucky Me!

Posted at Apr 25 2022 12:00 PM | Updated as of Apr 25 2022 02:29 PM

Lucky Me! Pancit Canton Kalamansi now has a new packaging, inspired by its freshly squeezed calamansi flavor. Photo Source: Lucky Me! YouTube channel
Lucky Me! Pancit Canton Kalamansi now has a new packaging, inspired by its freshly squeezed calamansi flavor. Photo Source: Lucky Me! YouTube channel

Have you been to the grocery store recently? Have you noticed something different in the instant noodle aisle?

Well, if you are looking for your go-to instant pancit canton, prepare to be amazed as it has recently undergone a packaging refresh and comes out with a modern, new look.

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Artists Reb Atadero and Tanya Manalang assure their fellow Lucky Me! fans that while it has a modern new look, it is still the same Lucky Me! Pancit Canton that is a comfort food Filipinos have for movie nights, sleepovers, and cramming sessions. Video source: Reb Atadero Instagram

New look, same taste

As a brand that has been in Filipino homes since 1989, Lucky Me! and its wide array of instant noodles has garnered quite a following of all ages. Kids will have it for breakfast, working professionals will get it as a midday snack, and students sometimes have it as their midnight companion while studying. 

Its instant stir-fried noodles, or the Lucky Me! Pancit Canton line, especially have become a staple food ingredient in many kitchens. 

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Video content creator Yani Villarosa cooks a pack of the Lucky Me! Pancit Canton with its new look and shows viewers how they can have a different experience by adding kimchi, cheese, and eggs to their pancit canton. Video source: Yani Villarosa Instagram

Now, Lucky Me! Pancit Canton is getting a brand-new look. But fans do not need to worry as it will still contain the same noodles and flavors they have grown to love. 

Filipinos in quarantine may remember a design challenge trend in 2020 where several creatives shared their own take on new packaging for the product. Seeing fans actively caring about the brand, Lucky Me! took it upon itself to innovate its iconic packaging.

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This is what all five Pancit Canton flavors look like now. But even with its brand-new look, the noodles and taste remain unchanged. Photo source: Lucky Me!

This is what all five Pancit Canton flavors look like now. But even with its brand-new look, the noodles and taste remain unchanged. Photo source: Lucky Me!

This is what all five Pancit Canton flavors look like now. But even with its brand-new look, the noodles and taste remain unchanged. Photo source: Lucky Me!

This is what all five Pancit Canton flavors look like now. But even with its brand-new look, the noodles and taste remain unchanged. Photo source: Lucky Me!

This is what all five Pancit Canton flavors look like now. But even with its brand-new look, the noodles and taste remain unchanged. Photo source: Lucky Me!

The new packs are vibrant in color, distinct, and with a modern look that will blend well with the current times. Each variant's color is representative of its main flavor like how the Kalamansi is in a light green packaging that brings to mind freshly squeezed calamansi or the striking red of the Extra Hot Chili which teases the senses of its piping hot spicy taste. 

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TikToker Bong Gonzales shows viewers what each Lucky Me! Pancit Canton flavor now looks like. Video source: Bong Gonzales TikTok

With this new look, the brand aims to better communicate the noodles' flavors to consumers as the packs also contain a bigger and clearer picture of the pancit canton. But no matter what changes they do to the outside, the brand promises that its inside will always remain the same – fans can still expect the same easy-to-cook, umami-filled noodles and flavorings that they have grown to love.

To know more about Lucky Me! Pancit Canton's new packaging, visit its Facebook page. See the new look and get your favorite Lucky Me! Pancit Canton at the nearest supermarket or online via Lazada and Shopee

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