MANILA - 88DB.com, the Philippines’ first multimedia service portal, recently underwent a makeover to give way to a more orderly and easy-to-navigate layout for users.
Under the redesign, the site's search functions is now at the homepage with the site's top categories. By typing in a specific keyword, visiting customers can easily find what they’re looking for within the portal.
The portal also launched the site’s Filipino version that shows all categories and sub-categories in the vernacular. For 88DB advertisers, the site localization translates to being able to reach more prospective clients.
“Localization is always a big plus when it comes to the web space. Besides giving the user the look and feel of home, advertising products to fellow Filipinos in our own native language makes business transactions more personal. 88DB Philippines is proud to be a Filipino, too,” 88DB Philippines Business Development Manager Lyndon Jocson said.
“The Internet opens up opportunities to select and determine target market,” added Racquel Cagurangan, 88DB Philippines General Manager. “The Tagalog verson of 88DB signifies a message that we strongly support products and services that are truly Filipino for the Filipino, reaching other kababayans or fellow countrymen in other parts of the world. At the same time, the English version will continue to help our customers go global."
88DB.com is designed to help large companies, small-and-medium enterprises, organizations and even freelancers promote their products or services online through priority listing, banner ads, email blast and community-based tools such as chat and forum. Launched in August 2006, it offers a complete advertising solution equipped with online techniques such as search engine optimization.
With over 20 million internet users in the country, 88DB.com serves as a valuable medium to help businesses reach their target market and increase sales.
Recently, the multimedia service portal launched two more features: a mapping facility for easy location of the advertiser’s office or place of business and a payment gateway for speedy business transactions. More features are expected to roll in the future.
88DB.com.is included in the top 1,740 websites around the world based on Alexa.com rankings and is frequented by Filipinos from 262 countries. As of January to June 2009, the Philippine site’s unique visits number 2,740,600 while pageviews reach 14,957,628.