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Digital solutions, online marketing for tourism MSMEs

ABS-CBN News
Updated as of Jul 07 01:07 PM

Globe Business and ABS-CBN DASH conducted a webinar for business owners from all over the Philippines to see new tools and digital solutions that can help their food and tourism business bounce back. Read more »

EU antitrust regulators to investigate Google's adtech business

Foo Yun Chee, Reuters
Posted at Jun 22 06:36 PM

Alphabet unit Google on Tuesday found itself in the EU antitrust spotlight again as regulators opened an investigation into its lucrative digital advertising business to examine whether it favors its own business over rivals, advertisers and online publishers. Read more »

Paano mag-advertise ng negosyo sa panahon ngayon?

ABS-CBN News
Posted at Jun 09 08:06 AM

Hindi kailangan gumastos ng malaki para ma-promote ang iyong negosyo. Minsan, kailangan mo lamang maging malikhain at gumamit ng mga bagong online tools tulad ng ABS-CBN DASH. Read more »

France fines Google 220 million euros over online ad dominance

Laurent Barthelemy, Agence France-Presse
Posted at Jun 07 06:21 PM

France's competition regulator on Monday fined Google 220 million euros ($267 million) after finding it had abused its dominant market position for placing online ads, as US tech giants face growing pressure in Europe. Read more »

A new era of beauty for everyone and the planet

Unilever
Updated as of May 27 04:19 PM

Unilever recently conducted a global study to investigate people's experiences and expectations of the beauty industry in a move to create strategies to foster a more globally inclusive beauty culture. Read more »

Verizon to offload Yahoo, AOL for $5 billion

Eva Mathews, Reuters
Posted at May 04 12:53 AM

Verizon Communications Inc is getting rid of its media businesses that include iconic brands Yahoo and AOL for $5 billion, ending an expensive and unsuccessful run in the media and advertising world.   Read more »

Facebook profit nearly doubles as user ranks grow

Agence France-Presse
Posted at Apr 29 05:34 AM

The number of people using the leading social network monthly climbed 10 percent to 2.85 billion, according to the Silicon Valley giant.   Read more »

Toni Gonzaga recalls doing softdrink ad with Piolo Pascual 2 decades ago

ABS-CBN News
Posted at Mar 29 11:51 AM

Toni Gonzaga took a trip down memory lane and shared memories from when she starred in a soda commercial with Piolo Pascual in 2001 that launched her showbiz career.   Read more »

Google agrees to pay Italian publishers for news

Agence France-Presse
Posted at Mar 25 09:04 AM

Google announced on Wednesday it has signed licensing deals with numerous Italian media publishers to pay for news content, in the US tech giant's latest move to tamp down media anger over lost advertising revenue. Read more »

Local canned tuna ad gets attention of Burger King's Fer Machado

ABS-CBN News
Posted at Mar 23 04:17 PM

"What the hell just happened here?" Read more »

Google blocks 99 million COVID-related ads in move vs 'opportunistic abuse'

Jessica Fenol, ABS-CBN News
Updated as of Mar 17 08:34 PM

Google blocked or removed about 3.1 billion ads and over 99 million COVID-related ads in 2020 for violating its policies as it intensified efforts to keep users safe especially during the pandemic. Read more »

Alphabet's Google posts record sales as retailers shell out for ads

Paresh Dave and Munsif Vengattil , Reuters
Posted at Feb 03 09:28 AM

Google parent Alphabet Inc on Tuesday topped quarterly sales expectations for its advertising and Cloud businesses, helped in part by the pandemic, and said it will resume big spending on hiring and facility construction.   Read more »

Meme accounts could be 'disinformation actors,' warns prof

Jauhn Etienne Villaruel, ABS-CBN News
Posted at Jan 20 04:49 PM

Your favorite parody and meme accounts could potentially be "disinformation actors" employed by an operator to promote or attack a politician, a communication expert told lawmakers Wednesday. Read more »

DASH lets small businesses advertise on ABS-CBN online network

ABS-CBN News
Updated as of Jan 19 05:30 PM

Small businesses, even the emerging home-based enterprises, can easily advertise across ABS-CBN's network through a do-it-yourself (DIY) advertising platform. Read more »

A century after phony flu ads, companies hype dubious COVID cures

Tiffany Hsu, The New York Times
Posted at Dec 25 01:56 PM

With a pandemic raging, a spate of ads promised dubious remedies in the form of lozenges, tonics, unguents, blood-builders and an antiseptic shield to be used while kissing. That was in 1918, during the influenza outbreak that eventually claimed an estimated 50 million lives, including 675,000 in the United States. Read more »

Google, Facebook, coordinated antitrust response: report

Agence France-Presse
Posted at Dec 23 02:15 AM

WASHINGTON - Google and Facebook worked together to help fend off an antitrust investigation into the two tech giants which dominate digital advertising, according to a media report citing a draft of a state lawsuit. Read more »

Unilever to resume advertising on Facebook, Twitter in US

Reuters
Posted at Dec 18 10:36 AM

Unilever Plc said it would resume advertising on Facebook Inc, Instagram and Twitter Inc in the United States after pausing in June due to divisiveness and hate speech on the platforms during the US election period. Read more »

Google hit with third antitrust lawsuit, by new state coalition

Agence France-Presse
Posted at Dec 18 04:26 AM

SAN FRANCISCO - Dozens of US states on Thursday hit Google with its third antitrust suit in as many months, accusing the internet giant of abusing its internet search dominance to eliminate competition. Read more »

Texas, nine U.S. states accuse Google of working with Facebook to break antitrust law

Diane Bartz and Paresh Dave, Reuters
Posted at Dec 17 09:46 AM

Texas and nine other states sued Google on Wednesday, accusing it of working with Facebook Inc in an unlawful manner that violated antitrust law to boost its already-dominant online advertising business.   Read more »

'Continuing education' of digital marketing in small businesses, marketers pushed by experts

ABS-CBN News
Updated as of Nov 29 09:56 AM

A group of advertisers in the Philippines is urging small and medium enterprises (SMEs) and large businesses to invest in "continuing education" on the ever-evolving digital marketing landscape to reach out to their markets who mostly have gone online since the pandemic began.  Read more »