57 artists perform for 'Pilipinas, Tara Na!' campaign


Posted at Aug 09 2011 12:38 PM | Updated as of Aug 10 2011 02:41 AM

57 artists perform for 'Pilipinas, Tara Na!' campaign 1
Tourism Secretary Alberto Lim (fifth from left) together with some of the participating artists during the preview of the "Pilipinas, Tara Na!" song and music video. Photo courtesy of Perceptions Inc.

MANILA, Philippines - Fifty-seven of the country's leading musical artists and entertainment personalities have agreed to perform for free for the Department of Tourism's domestic travel campaign.

Three "Pilipinas, Tara Na!" (Philippines, Let's Go!) songs, all updated and expanded versions of the "Biyahe Tayo!" jingle in 2004, have been recorded for the campaign. The lyrics were written by Perceptions Inc. Chairman Rene Nieva, while Rico Blanco and Mike Angelo Villegas provided the music.

The first music video was recently launched to members of the press, while the 2 others are being edited for release in the next few weeks.

The artists and bands who performed the 3 "Pilipinas, Tara Na!" songs are:

  • 6 Cycle Mind
  • Aiza Seguerra
  • Barbie Almalbis
  • Bayang Barrios
  • Billy Crawford
  • Bituin Escalante
  • Boboy Garovillo
  • Christian Bautista
  • Cookie Chua
  • Dolphy
  • Ebe Dancel
  • Gabby Alipe
  • Gail Blanco
  • Gloc 9
  • Itchyworms
  • Janno Gibbs
  • Jaya
  • Jay-R
  • Jed Madela
  • Jett Pangan
  • Jim Paredes
  • John Lesaca
  • Jong Cuenco
  • Karylle
  • Kevin Roy
  • Kitchie Nadal
  • Kris Lawrence
  • Kyla
  • Martin Nievera
  • Nikki Gil
  • Noel Cabangon
  • Ogie Alcasid
  • Pepe Smith
  • Raimund Marasigan
  • Regine Velasquez
  • Rico J. Puno
  • Rivermaya
  • Sam Concepcion
  • Spongecola
  • Yeng Constantino
  • Zsa Zsa Padilla

"I would like to thank the members of the Biyahe Tayo! team as well as the 57 artists who joined in the singing of the new Pilipinas, Tara Na! songs for giving generously their time and talents in creating the new versions of the song for free," said Tourism Secretary Alberto Lim.

"The fact that the team and these artists, who usually charge big amounts for performances and endorsements, joined in the creation of the music video for free and for the love of country makes their gesture even more laudable. I salute them for their noble and patriotic act."

The Philippines' different tourist attractions -- from food to festivals and historic places -- are highlighted in the 3 "Pilipinas, Tara Na!" music videos.

Lim hopes that the new songs will be given extensive coverage by local television and radio, as well as in digital media through social networking sites.

Nieva of the "Pilipinas, Tara Na!" team for his part, said, "We hope that the songs will generate the same national pride as well as a stronger feeling of unity among our fellow Filipinos in working for the overall good of our country, regardless of differences in subcultures, dialects, lifestyles and political, business or religious affiliations."

"As I wrote in one of the passages in the lyrics, 'Tayo man ay iba-iba, diwa't puso ay iisa (We may differ in may ways, but we are one in spirit and heart).'"

A sneak peek into the new song and music video has been uploaded on the "Pilipinas, Tara Na!" Facebook page.