MANILA — K-drama star Hyun Bin is the latest international endorser of homegrown clothing brand Bench.
Bench finally unveiled on Monday the first images of Hyun Bin as its newest A-list model.
"We're ready, Captain," Bench captioned a video introducing Hyun Bin as part of its family.
Hyun Bin courted a wider fanbase in the Philippines with the success of his latest series "Crash Landing On You."
Its popularity secured Hyun Bin back-to-back projects from the Philippines. His Bench endorsement follows a deal with telecom brand Smart.
Hyun Bin previously said he hopes to visit the Philippines soon, once the coronavirus pandemic is controlled and no longer a health crisis.