Why Alessandra said 'no' to P2-M liquor endorsement


Posted at Nov 04 2017 04:05 AM | Updated as of Nov 04 2017 09:05 AM

MANILA -- There's no denying that the phenomenal indie film "Kita Kita" has catapulted its lead star Empoy to the spotlight. 

From being a "small time" comedian, Empoy became one of the most in-demand leading men. Just recently, he launched a book entitled "Bakit Nakakakiliti Ang Bigote?" and starred once again in a movie titled "The Barker." 

Empoy has also reportedly become popular among advertisers. This was confirmed by his "Kita Kita" leading lady Alessandra De Rossi during an interview on "Tonight Withy Boy Abunda" on Friday. 

But while Empoy said yes to many endorsements, De Rossi, on the other hand, had to say no for personal reasons. 

According to the actress, she refused a P2-million contract requiring her to promote a liquor brand. 

"Nasaktan lang ako noong nakita ko 'yong presyo kasi P2 million pa rin 'yon. Alam ko hindi malaki 'yon, sa ibang artista. Pero kapag nakita niyo naman kung anong klase akong tao, mukha namang kailangan ko 'yon," she said. 

As a non-drinker, De Rossi said it would not sound right if she's promoting a product that she does not personally consume. 

"Ang alcohol para sa akin, hindi lang siya positive, negative din siya. Marami siyang nabuong tahanan, marami rin siyang nawasak," she added. 

De Rossi revealed she also said no to a motel company. "Ayoko nga sa kissing scene tapos nasa motel naman ako. Ano 'yon?" she quipped. 

Despite that, she is hopeful that her newest movie "12" will open more doors for her-- and perhaps more endorsement offers.