Liza Dino bares plans as new FDCP head


Posted at Aug 14 2016 03:17 PM


A photo posted by Liza Diño-Seguerra (@lizadino) on

MANILA – Liza Dino took to social media to share her goals after being appointed as the new chairperson of the Film Development Council of the Philippines (FDCP), a position which she will hold for three years.

In a lengthy post on Facebook, Dino admitted that she is “terrified, overwhelmed and scared” of her new job but is likewise excited to work for the film industry.

“I really don't see myself as ‘CHAIR’ or Head. I just happen to be the person entrusted by the president to act as a bridge between the sector and the government para lalong maisulong ang pagpapayabong ng pelikulang Pilipino sa ating komunidad,” she said.

Dino said she is deeply humbled by the opportunity to help and hopes to give everyone a fair chance to access the support that the Philippine government can provide.

“Suportang hindi lang para sa iilan kungdi para sa lahat especially ang mga minorities na hindi nakakaramdam ng tulong mula sa gobyerno,” she said.

Acknowledging that she has very big shoes to fill, Dino said she is mulling to continue some programs of former FDCP chairman Briccio Santos. She also disclosed that her goal during her term is to be more “inclusive.”

“Decentralize FDCP and empower regional film communities. Buhayin natin ang kwento ng mga rehiyon. Marami tayong mapupulot dito bilang isang nasyon. Maganda ang naumpisahan ng FDCP in putting up cinematheques all over the country at magandang mamaximize natin ang potential ng mga venues na ito,” she said.

Dino said she also wants to create programs and policies for audience development to encourage more Filipinos to watch local cinema.

“How we can bridge this gap is going to be the thrust of my term as chair. Let us empower our film makers by creating a self sustaining environment LOCALLY so they don't feel the necessity na makilala muna sa ibang bansa para lang panoorin ng mga Pilipino (unless yun talaga ang vision ng film maker),” she said.

“As much as I respect our thought provoking films which pique global sensibilities, I believe that we shouldn't lose sight of this equally important goal when making films. Let's always keep the Filipino audience in mind -- their sensibilities, their language, their needs,” she added.

Dino then addressed her supporters as well as those who doubt her appointment. 

“Sa mga sumusuporta, salamat. Makasisiguro kayong gagawin ko ang lahat sa aking makakaya upang makapaglingkod sa bayan. Sa mga pumupuna, salamat din. Kayo ang inspirasyon ko para pagbutihan lalo ang gingawa ko,” she said.

To end her statement, Dino vowed to do everything she can to promote the film industry. 

And to kickoff her leadership, Dino said: “I want to propose a FILM SUMMIT. Let's sit down and listen to each other. Level our expectations and come up with a road map towards improving our industry.”