Vice Ganda gets ABS-CBN blessing for new digital network

Mario Dumaual, ABS-CBN News

Posted at Jul 20 2020 07:13 PM

Vice Ganda cites big challenges including MMFF entry

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by JoseMarieViceral / Vice Ganda (@praybeytbenjamin) on

MANILA -- A grateful Vice Ganda faced the media Monday in a virtual conference days ahead of the launch of his much-talked about digital network, viceganda.com.ph, which is supported by his management and marketing team at Viva Entertainment. 

“Hiningi ko ito ng basbas sa ABS-CBN kaya nagpapasalamat ako, pati sa mga endorsers ko,” he told ABS-CBN News and other news outlets. “I am so blessed that I was given the opportunity to work with the best people at ABS-CBN and viva who shared their wisdom with me. Napapaligiran ako ng magagaling na tao.” 

Vice also cited ABS-CBN bosses Carlo Katigbak and Cory Vidanes, among others, who challenged him and other artists to go digital. “Sabi nila gumawa kayo ng paraan para maka-reach out sa publiko. 'Di kayo pwedeng mawala sa kamalayan ng audience. Ang dami pang pwedeng gawin sa digital. This is the challenge and as artists we have to serve our purpose na pasayahin pa ang tao,” he said.

The "It's Showtime" host is also amazed at the reach of his initial test broadcast of his digital show. “Nagsimula sa 50,000 views and I ended up with 1.5 million views and comments!” 

Aside from the talk show “Gabing Gabi na Vice,” the comedian’s network will also showcase a 10-episode sitcom, an interactive game show, a karaoke challenge and documentaries. “Kailangan mag-subscribe sa network para ma-qualify sa game show," he said.

Viceganda.com.ph will start grinding on Friday, July 24. Its initial guest list include internet sensations Sunshine Guimary and Donnalyn Bartolome, along with Candy Pangilinan and other Viva artists. 

The comedian also disclosed that he has converted his two homes as studios for tapings. The production will also follow COVID-19 safety protocols. 

“Hindi pwedeng ngumanga na walang ginagawa,” Vice said of the new venture. “This is part of my growth even at my age.” 

At one point, Vice shared the the pain of bearing recent developments, including the bloody retrenchment of workers at ABS-CBN. “Ang hirap, everyday there’s a new heartache. Ang dami talagang challenges, pero kailangang kumapit. Life is is so precious, 'di pwedeng bumitaw! We have been focused sa fame, sa pera at sa pagso-social media. Pero ngayon pwede mo nang bitawan ang lahat na yan! The most important thing is to protect our health and trust in the Lord!” 

The comedian also hopes to provide employment to displaced workers in his network. “Una naming gustong i-accommodate 'yung mga nawalan ng trabaho sa ABS-CBN -- mga writers, graphic artists and other talents, especially 'yung mga nakatrabaho ko na noon pa,” he said. 

“I also want to help the stand-up comedians na natengga dahil wala na ang live performances. Ang sakit sa puso ko, hindi ko pwede pabayaan 'yung mga anak-anakan ko. I want to give them a platform,” he added.

Meanwhile, Vice said it’s a go for his entry for the Metro Manila Film Festival this December 2020. But there will be changes in his usual comedy fantasy film narrative. 

“Mag-adjust ang concept because we are assuming 'di pa rin papalabasin mga tao para makapanood ng sine," he said while not going into plot details. “So pwede akong mag love story! But definitely pang pamilya pa rin ako!”