MANILA - ABS-CBN Corp said Thursday it would soon screen more of its top-rating shows in Africa under an agreement with the largest digital TV operator in the Sub-Saharan region.
The partnership with StarTimes was in response to African viewers’ demand for more Filipino dramas, the country's largest media and entertainment company said in a statement.
Local shows, including family drama "A Love to Last," and revenge drama series "Wildflower" will soon be aired on the pay-TV channel.
StarTimes is currently airing the Julia Montes-starrer “Doble Kara.” It previously screened Philippine-hits “On the Wings of Love” and “Dolce Amore.”
"Filipino stories are full of youthful romance, pure love, and also dramatic plots. They show how the young Asian people struggle with lives and how to love,” said StarTimes chairman Pang Xinxing.
ABS-CBN is looking to create a "wider presence" in the region, which is one of its "constant and strongest territories," said ABS-CBN OIC-head for Integrated Acquisitions and International Sales and Distribution Maria Cecilia Imperial.
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