Lenovo to bring affordable smartphones to PH

By Lawrence Agcaoili, The Philippine Star

Posted at Aug 22 2012 09:20 AM | Updated as of Aug 22 2012 05:20 PM

MANILA, Philippines - Lenovo Mobile is set to launch more affordable smartphones priced within or below P5,000 to provide Filipino consumers with useful devices.

Open Communications business unit head John Rojo said Lenovo Mobile would introduce in the market more affordable priced phones targeting both entry level devices within or below the P5,000 price range and top-of-the-line devices.

Rojo said the devices would offer cutting-edge features targeting the professional and technologically savvy consumers at very competitive prices.

“Our goal is to provide the majority of Filipino consumers a smartphone and give them an edge in their daily lives,” he stressed.

Recently, Lenovo Mobile released a slew of Android phones that has captured the attention of Filipino smartphone buyers.

It recently launched A65, a 3.5 inch entry level Android phone with an affordable price of P5,499 as well as the P700, a 4-inch screen ice cream sandwich size powered Android which boasts of a 2500 mAh battery that promises much longer usage, at a competitive price of P10,999.

“As the smartphone market in the Philippines exponentially increases by leaps and bounds, Open Communications is committed to further grow Lenovo Mobile by offering affordable yet cutting-edge devices, superior customer service, and relevant value-added services to give Filipinos an edge in their daily lives,” he added.

A report from Sino Market Research Ltd. showed that Lenovo’s integrated phone and smartphone market have reached new heights, grabbing the second spot in terms of market share in China’s competitive mobile phone market.

In the total mobile phone market, Lenovo manager for overseas department Xin Jun said Lenovo Mobile’s market share increased by 1.2 percent to 11 percent of the total Chinese market in May improving its ranking to second from third place.

In the smartphone market, market share increased by 2.5 percent to 13.1 percent in May. The Lenovo smartphone is now ranked above other local brands, having come from fourth place in May. This jump has also made the distance from top-ranking Samsung closer with just a difference of 2.4 percentage points.

“We are pleased with this development in China and we are looking forward to extending the same success globally and in the Philippines with our partnership with our exclusive distributor Open Communications which is a subsidiary of one of the leading supply chain companies Tao Corporation”, the official said.