MANILA - GCash said Friday it was allowing users to donate to cause-oriented groups through its platform.
The electronic wallet provider partnered with Bantay Kalikasan, Haribon Foundation, World Wildlife Fund for Nature and the Forest Foundation Philippines for GCash for Good.
Citing a Global Trends Giving study, GCash said least 54 percent of individuals prefer to donate online.
“Our purpose for creating GCash for Good lies in our ardent desire to encourage generosity among Filipinos. We want to create more opportunities to allow people to give to and give back to the communities,” said Mynt president Anthony Thomas.
GCash for Good gives users access to where their donations go to, making the process more transparent, GCash said.