ABS-CBN keeps ratings lead in February: Kantar


Posted at Mar 02 2018 10:54 AM | Updated as of Mar 02 2018 11:19 AM

MANILA - ABS-CBN said Friday it kept its position as the country's number 1 television network in February, citing a nationwide audience measurement by Kantar Media.

The country's largest media and entertainment company registered an average national audience share of 46 percent, outpacing rival GMA Network by 13 points, ABS-CBN said, citing a Kantar study that involved 2,610 urban and rural homes that is representative of the country's entire TV viewing population.

ABS-CBN said it led in Metro Manila with 40 percent average audience share against 28 percent for GMA, in the entire Luzon with 42 percent versus 35 percent, Visayas with 56 percent against 27 percent and Mindanao with 52 percent versus 31 percent.

The Lopez-owned network said it led the primetime block from 6 p.m. to 12 a.m., with average audience share of 51 percent, 20 points ahead of GMA.

ABS-CBN also led the morning block with 39 percent, the noontime block with 44 percent and the afternoon block with 42 percent.

Nine of the ten most watched programs nationwide in February were also produced by ABS-CBN, led by the long-running police drama "FPJ's Ang Probinsyano," which garnered an average national TV rating of 41.2 percent.

"Pilipinas Got Talent”" was in second place with 39.6 percent, followed by the Asia’s longest-running drama anthology "MMK" (33.9 percent), "TV Patrol" (32.2 percent), "La Luna Sangre" (31.7 percent), "Wansapanataym" (30.7 percent), "Wildflower" (23.3 percent), "Home Sweetie Home" (23.3 percent), "The Blood Sisters" (22.7 percent), and "Rated K" (22.6 percent).

As of November 2017, ABS-CBN said it sold 4 million units of units of its TVplus digital service. Its content is also available online through iWant TV.

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