MANILA -- KFC said Tuesday it was opening its business to franchising in the Philippines for the first time, as it seeks to expand its presence in one of Asia's fastest-growing economies.
The fried chicken chain, whose parent Yum is among 5 largest fast food operators in the world, said it was inviting investors in the Philippines to be its pioneer franchisees.
A partnership agreement was signed among KFC Asia and KFC Philippines executives in November 2019 to pave the way for the first-ever franchise of KFC Philippines, KFC said in a statement.
KFC brought its fried chicken chain to the Philippines in 1966. It's original recipe and hot and crispy chicken competes with local favorites Chickenjoy from Jollibee and Max's.
The American fast food chain will provide tools and help the franchisee select the site of the restaurant. It will also help promote the store and manage daily operations, KFC said.
Franchising inquiries can be sent to email@example.com or mobile numbers 09171512020 and 09171612020.