Does your personal mission match your job?

ExecuTips - By Robert Labayen

Posted at Apr 14 2015 11:27 PM | Updated as of Apr 15 2015 07:28 AM

Photo by Johnny Delos Santos

I can do a lot of things but I’m not all that good in many of them.

For example…

I’ve been playing the guitar for almost 30 years now. But every time I play the guitar in our prayer meeting and I encounter a difficult chord, I pretend to cough and skip to the easy chord.

At age 37 when I was preparing for my first art exhibit, I suddenly realized that I was going through an identity crisis. I asked myself “What do I really want to be known as? Advertising creative director, literary writer, social science writer, motivational speaker or painter?" I felt that my many interests were pulling me in different directions that’s why I was not excelling as much as I wanted to in any of them.

That night, I doodled my thoughts on a sheet of paper to see where my various interests intersected. I realized that I had the ability to inspire people in my Church talks. My friends said they have been lifted by things I have written. Young people in the office said I was a very encouraging person. Even my paintings were affecting people with a positive feeling. I concluded that I could pursue various interests as long as they all had the same inspirational effect on people.

From then on, I have been guided by my personal mission statement which is “To use my creative talents to inspire people to become the best that they can be."

If you know your personal mission in life, it may be easier for you to make choices and decisions. You would know what job is good for you, what activities make good use of your time, what training to have, what will give you happiness.

It is possible that people who don’t know their purpose will choose a job for the wrong reasons: salary and benefits, convenience, peer pressure or parents’ wishes. They may have a trophy career but find a sense of fulfillment elusive. Its rewards may increase the size of the ego but not the depth of happiness.

Bronnie Ware is an Australian nurse who counselled terminally ill patients. She learned that among the biggest regrets of the dying was not having lived the life true to themselves.

So, how do you really want to live your life if you had a choice?

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About the Author:

Robert Labayen spent 22 years in advertising prior to joining ABS-CBN in 2004. He was VP-Creative Director at Saatchi & Saatchi and Executive Creative Director at J. Walter Thompson, two of the country's leading ad agencies. He is currently the Head of Creative Communications Management at ABS-CBN. His job involves inspiring people to be their best. He is a writer, painter and songwriter.

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Disclaimer: The views in this blog are those of the blogger and do not necessarily reflect the views of ABS-CBN Corp.