We hardly think of comfort when it comes to office shoes. Women we know think of height, brand, and whether or not it goes with the outfit du jour. That mostly means studs lining pointy flats named for a black and white film star. Expensive, but rather painful-looking. With the renaissance of the rubber shoe as office footwear—paired with jeans, an ironic shirt, and a blazer, the look is hip and announces, “corporate creative” with a bang not a whimper—one wonders what comfort footwear can evolve into or, if we’ll be wearing nomad rubber soles (wink, wink) to the office forever. The new Cole Haan shoe wants to change all that, and they may just succeed with the crowd who won’t wear rubber shoes to the office.
Cole Haan is breaking the mold with the Fall 2018 version of their ZEROGRAND line. It’s a transgressive new creation that challenges the idea of footwear as you know it. The 3.ZEROGRAND focuses on an anatomical fit experience that plays and improves on the brand’s trademark flexibility, lightness and cushioning. The shoe is for the man (and woman) on the go, who requires the same comfort in the office as he does out of it. It’s engineered as much for style as for ease, and it’s a versatile product that’s marries performance and comfort. Much like your life. The shoe also stays true to the Zerogrand trademark—a 360 design that caters to their customers’ needs while challenging the idea of what’s acceptable to wear to the office.
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All styles feature the GRAND FIT Chassis that provides the wearer with sole support, rigidity, flexibility and cushioning where your foot needs it most. It’s also got Cole Haan’s GRAND energy foam which provides heel-to-toe cushioning and multi-directional traction. It’s an innovative shoe, and it has many uses, and you can wear them almost everywhere.