Stepping forward into a new era of change

SM Supermalls

Posted at Aug 01 2022 12:14 PM

Photo source: Pexels
Photo source: Pexels

Everyone's lives have changed. After a period of isolation, self-discovery, emotional growth, and life-altering realizations. It changed people, and in the process, it shaped the way many of us view ourselves and the world around us.

Following this change, consumer tastes and behaviors have shifted. In the past, people often spent on luxuries and experiences that allowed them to celebrate accomplishments, but studies show that consumers now want a different experience. One that is kinder and more embracing of the changes that each individual had gone through in the last two years. 

People are now prioritizing their personal wellness and supporting products and services that champion growth.

As consumer tastes have shifted, brands are starting to adapt to these changes. And true to its foundational commitment to make people happy, SM is ready with a host of new offerings as the entire brand is poised for a refresh this year.

"The history of SM Supermalls is one that has been built on innovation and change to serve the needs of millions of Filipinos," says SM Supermalls President, Steven Tan.

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Video source: SM Supermalls Facebook

Each SM Supermall is strategically located, so that people will not have to travel far to get what they need. In order to serve every Filipino, each mall goes near to where they are needed.

"We have been with our customers through their every milestone for almost four decades. And we are committed to always changing, always growing with our customers in the years and decades to come," adds Tan.

SM Supermalls: Welcoming Every Change in You

SM Supermalls welcomes everyone in their doors. Photo source: SM Supermalls
SM Supermalls welcomes everyone in their doors. Photo source: SM Supermalls

SM continues to stay true to its mission to provide Filipino families with a fun and engaging in-mall experience, so they can go home with a smile on their faces.

There will always be a plethora of experiences for each person who comes through SM's doors. Various personalities emerged; from eco-warriors and plantitas, to health buffs and sports personalities who embraced biking, healthy eating, home gyms, bakers and homemakers who turned their passion projects into small businesses.
 

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SM Supermalls supports every lifestyle, hobby, and interest. 2nd photo - SM City Baguio Sky Terraces, 3rd photo - Startup Market at SM City Pampanga. Photo source: SM Supermalls

SM Supermalls supports every lifestyle, hobby, and interest. 2nd photo - SM City Baguio Sky Terraces, 3rd photo - Startup Market at SM City Pampanga. Photo source: SM Supermalls

SM Supermalls supports every lifestyle, hobby, and interest. 2nd photo - SM City Baguio Sky Terraces, 3rd photo - Startup Market at SM City Pampanga. Photo source: SM Supermalls

"I believe that now more than ever, it is important to recognize the new changes to our world. And people are continuing to grow as they invest in experiences that uplift their lives," shares Tan.

Ushering the Future with the Transformation of SM Supermalls

In the next few months, Filipinos across Luzon, Visayas, and Mindanao will get to experience the wellness-oriented and sustainability-driven transformation of SM Supermalls with a host of new and exciting activities.

Paw parks for pet moms and dads, al fresco dining areas for hangout groups, plant hubs for eco-enthusiasts, bike facilities for the growing cycling community, co-working spaces, experiential retail, blockbuster and larger-than-life cinema escapades and more await Filipinos as SM Supermalls revamps their malls.
 

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2nd photo - Paw Park at SM North EDSA, 3rd photo - Bike trail at SM City Molino, SM Baguio Sky Terrace. Photo source: SM Supermalls

2nd photo - Paw Park at SM North EDSA, 3rd photo - Bike trail at SM City Molino, SM Baguio Sky Terrace. Photo source: SM Supermalls

2nd photo - Paw Park at SM North EDSA, 3rd photo - Bike trail at SM City Molino, SM Baguio Sky Terrace. Photo source: SM Supermalls

2nd photo - Paw Park at SM North EDSA, 3rd photo - Bike trail at SM City Molino, SM Baguio Sky Terrace. Photo source: SM Supermalls

As SM's brand refresh campaign ushers in a newness to the Philippine mall experience, curious visitors, foodies, friends and families will have much to rediscover. Visit the nearest SM mall near you, where the doors are always open ready to welcome you. 

For more information check their website, follow SM Supermalls on Facebook to experience what is new in any SM Supermall near you today.

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