A force for good for frontliners, communities


Posted at Jun 30 2021 09:14 AM

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P&G Communications Senior Manager Charm Banzuelo and P&G Communications Director Anna Legarda turn over hygiene products for frontliners to PGH Director Dr. Gap Legaspi and PGH Coordinator for Infrastructure and Special Projects Dr. Ericson Berberabe. Photo source: P&G

The past year has seen government agencies, private and public sectors, along with various organizations and individuals, working together to aid those in need. It is clear that the spirit of Bayanihan has been kept alive during these challenging times. 

This is true for multinational consumer goods corporation Procter & Gamble. The company has been active in extending a helping hand towards their employees, consumers, frontline workers and vulnerable members of the community. 
P&G has provided job security and employment amidst the current health situation with the health and safety of their employees as their priority. They have kept 100% pay and benefits and continued hiring over 500 people even until today. The corporation has contributed to economic sustainability with their continued job employment, as well as commercial and capital investments in the country.

Beyond this, they also recognize their role in continuing to serve people who rely on their hygiene brands daily. They also use their manufacturing and technical expertise to be a force for good for the country.

Over the past 15 months, P&G was able to help safeguard frontliners and protect communities with actions such as manufacturing medical-grade face masks. The company repurposed its manufacturing operations and was able to produce and donate three million face masks to the Department of Health (DOH), Red Cross, LGUs, PNP and non-profit organizations. It also donated P&G products and PPEs to thousands of frontliners in affected hospitals across 17 cities. 

P&G partnered with the DOH for its BIDA Solusyon sa COVID-19 nationwide prevention campaign by helping DOH produce educational materials, music videos, and donating over hygiene kits for 70,000 families in hotspot cities and communities.
The corporation continues advocating for proper handwashing with soap via its Safeguard #SafeWASH movement by making Safeguard hand soaps and sanitizers accessible and partnering with Manila Water Foundation and DOH to build handwashing facilities in public spaces all over Metro Manila.
To continue serving its citizens, especially medical and government frontliners who continuously work long-hour shifts, P&G is doing a second wave of donations one year after as the nation continues its fight against the current health situation. The company aims to aid more frontliners, hospitals, government institutions and communities via their face masks, PPEs, P&G hygiene products, funding handwashing and shower facilities, and supporting other needs.
Safeguarding hospital frontliners 

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P&G is providing help to PGH in the construction of urgently needed decontamination shower. Photo source: P&G

To start, P&G is providing help to the Philippine General Hospital (PGH) in the construction of urgently needed decontamination showers for frontliner use and sewer ejection system projects in their OB ER Complex which will be used as their interim COVID-19 Emergency Room. It will also be constructing three new handwashing facilities inside the hospital with the help of Manila Water Foundation.

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Photo source: P&G
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PGH Director Dr. Gap Legaspi taking a look at P&G medical-grade face masks during turnover ceremony for P&G hygiene products, PPEs and support for covid-related infrastructure. Photo source: P&G

P&G is also donating PPE sets and health and hygiene products such as Safeguard soap and Vicks First Defence, which is the company's latest innovation that helps to stop a cold by trapping and inactivating cold virus. These will be for the use of frontliners and staff as well as for hospital sinks, shower, or common area use. 

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Vicks' latest innovation that helps to stop a cold by trapping and inactivating cold virus, donated to hospitals to help protect frontliners and staff. Photo source: P&G

These were recently turned over to Dr. Gerardo "Gap" Legaspi, PGH's Director and to the PGH Medical Foundation. Other beneficiaries who will receive PPEs, P&G-produced face masks, and hygiene kits are East Avenue Medical Center, Lung Center of the Philippines, and hospitals in Cabuyao, Laguna.
Aiding communities with hygiene products and relief support
Aside from frontliners, P&G is also committed to help families and communities overcome the challenges of the current health situation and to keep them safe and protected. The corporation will be donating P&G products to various government agencies so essential workers and vaccinees can continue to perform their everyday responsibilities. These include the COVID-19 Inter-Agency Task Force for the Management of Emerging Infectious Diseases Resolutions (IATF), DOH, Metropolitan Manila Development Authority (MMDA), Department of Transportation (DOTR), Department of the Interior and Local Government (DILG), Philippine National Police (PNP), Office of the Vice President's Angat Buhay programs and other local government units.
Stepping up to help the country fight the current health situation and continuing investments to help aid economic recovery is P&G's way of stepping up to be a Force for Good and a Force for Growth for consumers, communities and the country. 

For more information, visit P&G's Facebook page or website.

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