Camaraderie in the streets is important, especially if you are in a two-wheel vehicle like a motorcycle. That is why choosing the right motorcycle and a motorcycle club that suits you may be two of the most crucial starts of being a rider.
Yamaha Motor Philippines wants to elevate the experience of riding by creating a community with people of the same interests which is why the Yamaha Club (YClub) was created in 2010. It is a club consisting of different Yamaha motorcycle-riding communities from all over the country.
To date, they have 56 accredited motorcycle clubs nationwide, "Groups pa lang 'yun, but the members reached 30,000 members accredited by Yamaha nationwide. Hindi lang sa Luzon, we also have in Visayas and Mindanao," explained Chairman Cruz, Yamaha Motor Philippines' Marketing Customer Relation Assistant Supervisor.
(Those numbers were only the number of clubs accredited nationwide. In total, the number of members reached 30,000 members accredited by Yamaha nationwide. Not only in Luzon, but we also have members in Visayas and Mindanao.)
Being YClub member comes with perks and exclusivity, "Halos lahat ng event namin very generous si Yamaha sa pag-sponsor at support sa amin. Kapag lumapit kami sa Yamaha, nagbibigay
sila ng mga pinamimigay namin sa mga bata na beneficiaries namin sa mga charity rides namin," says Cherrylene Mendoza, the club president of Yamaha SZR PH who has been YClub member since 2015.
(Yamaha is very generous in sponsoring and supporting our events. When we reach out to Yamaha, they always provide the things that we give to our children beneficiaries in our charity rides.)
Jack de Guzman or Papa Jack for his Vegafone Mantis Riders Club, expressed his gratefulness to be part of such group from the start. "Yamaha Club group, actually it is not a group, we are family. 'Yung buong grupo Luzon, Visayas, Mindanao may miyembro, kaya magkaroon ka man ng aberya may tutulong at tutulong sayo. Kumbaga mayroon kang pamilya saan ka man mapunta."
(Yamaha Club group is not only a group, but a family. The whole group in Luzon, Visayas, and Mindanao have members who are willing to help when you are having troubles on the road. Simply put, you have a family wherever you go.)
Yamaha acknowledges the groups' contribution to the club, "Walang ibang manufacturing na merong ganitong kalaking community of riders na nagsasama-sama, nagtutulungan in promoting Yamaha as a brand", reiterates Chairman Cruz, Yamaha Motor Philippines' Marketing Customer Relation Assistant Supervisor.
(There is no other manufacturing who have this big community of riders who join together in promoting Yamaha as a brand.)
More than just a ride
YClub members do more than just ride. Each kilometer run has the purpose to reach out to far-flung communities that are inaccessible by four-wheel vehicles.
"We really put our efforts sa activities na hindi nararating ng mga four wheels at motor lang makakarating. Nagagamit namin into a productive way at meaningful way 'yung passion namin to ride," say Cherrylene Mendoza, Club President of Yamaha SZR PH.
(We really put efforts in activities that are not accessible by four wheels and only motorcycles can reach. We are able to use our passion for riding in a productive way and meaningful way.)
Jack de Guzman, the club president of Vegafore Mantis Riders Club explained how they put their heart into riding, "Hindi lang kami basta ride, nagkakaroon din kami ng mga charity events. So, pumupunta kami sa mga liblib na lugar, namimigay kami ng school supplies. Bukod sa maka-ride, makatulong din sa kapwa namin."
(We do not just ride. We also do charity events. What we do is we go to isolated areas and we give school supplies. Aside from riding, we also help those who are in need.)
Through the support of Yamaha, YClub members are able to sustain their cause and reach their goals as a group, "Hindi kami 'yung nag-activity lang. The groups also created their own activities na supported ni Yamaha. We are also sponsoring them, 'yung mga maliliit na activities gaya ng gathering, touring, eyeball, and charity rides," explains Cruz.
(We are not just doing activities for the clubs. The group also created their own activities that Yamaha supports. We are sponsoring them in their small activities like gathering, touring, eyeball, and charity rides.)
Yamaha Club Mania
Last May 21, Yamaha Motor Philippines launched its newest campaign for its members dubbed as Yamaha Club Mania.
Over 1,000 members of motoring groups from all over Luzon, gathered in Yzone Mandaluyong for the kick-off of Yamaha Club Mania. From Mandaluyong, the motorcade went to the Filinvest tent in Alabang where the event continued.
Yamaha made sure that every member will have a good time as the main event had booth activities, games, test drives, and entertainment.
Joshua del Prado, YClub Coordinator and Organizer explained how Yamaha expresses their gratitude towards their loyal brand ambassadors, "V.I.P. kayo (YClub members) sa lahat ng programs, na-include natin 'yung mga YClub members natin sa lahat ng events."
(YClub members are considered V.I.P. in Yamaha's programs and they are also included in every event.)
Papa Jack of Vegafone Mantis Riders Club only has good words for the brand, "Doon sa mga Yamaha users na, masasabi ko sa inyo hindi kayo nagkamali ng biniling motor. Ang gagawin niyo na lang is mamili kayo ng club na sasalihan niyo, mag-join lang kayo rito sa YClub. Doon naman sa mga nagbabalak na makabili ng motor kung ako sa inyo piliin niyo Yamaha kasi rito sa Yamaha, napakasaya rito. Pamilya ang turingan dito."
(For the Yamaha Users, I can only say that you are not wrong in choosing the brand. All you have to do is pick a club and be part of YClub. For those who are planning to buy a motorcycle, choose Yamaha because in Yamaha we have lots of fun. We treat each other like family)
Showcased at the main event's venue lobby is the Max Series. The massive build makes it hard not to take a glimpse at the motorcycles displayed as you walk through.
Members of the YClub had an ecstatic time getting to know other riders and receiving tips from one another to make their rides safer and more fun with Yamaha.
To know more about Yamaha Motor Philippines and upcoming riding events, stay updated with their website, Facebook page, YouTube Channel, Instagram, Twitter, and TikTok.
NOTE: BrandNews articles are promotional features from our sponsors and not news articles from our editorial staff.