New defense products vs common cold and immune support

Vicks aims to help more people to stay healthy by introducing a new line of defense products to help stop a cold when used at first signs and help provide immune defense, with proper diet and exercise.

In today's world, having the common cold triggers a different kind of worry. But in truth, adults have an average of two to three colds in any given year, with children even more. This usually comes with symptoms such as sneezing, tickly nose, and itchy throat.

As life does not stop even if you are feeling under the weather, what can you do to combat unwanted cold symptoms? Moreover, how can you take care of yourself so that you can minimize the chances of catching a cold? 

With an extensive heritage of more than 125 years, Vicks has become a leading global brand on cough and cold treatments (Source: Euromonitor International Ltd; based on 2020 retail value sales of Cough Remedies, Decongestant, Pharyngeal Preparations, Combination Products and Pediatric Cough and Cold Remedies). It has helped Filipino families deal with the troubles of cough and cold symptoms, providing them the "touch of care" they deserve and need. 

With the current concerns on health today, Vicks levels up by expanding its product line to two new defense products: Vicks First Defence nasal spray that helps stop a cold when used at first signs, and  Ascorbic Acid + Zinc + Cholecalciferol (Vicks Immune Defense) vitamins to help provide 3-in-1 immune defense, together with proper diet and exercise. 

 #VDefended

Coming down with a common cold is certainly unwelcome, so what do you do when you (or a loved one) catch the first signs, commonly known as that tickle at the back of the throat followed by a string of sneezes? 

One of the latest products from the brand aims to act as an early intervention. Vicks First Defence nasal spray is a clinically proven innovation that can help stop a cold in its tracks when used at first signs of symptoms. With its low ph 3.5 microgel technology, this new nasal spray works by helping to trap, inactivate, and remove the cold virus from your nasal passages.

 New Vicks Vitamins

The line "prevention is better than cure" has never been more relevant than now. With health being a top priority, many have come to understand the importance and maintenance of a healthy immune system to deal with the common cold and preventive agent for human health.

To help with this, Vicks introduces its first-ever vitamin product in the Philippines – Ascorbic Acid + Zinc + Cholecalciferol (Vicks Immune Defense). Each capsule contains 500 mg Vitamin C (equivalent to 562.43 mg Sodium Ascorbate), 10 mg Zinc, and 1000 IU Vitamin D3. These ingredients work synergistically to support your immune system and help provide 3-in-1 immune defense, along with proper diet and exercise.

● Vitamin C and Zinc together help boost immune function and help our body’s natural defense against highly reactive and unstable chemicals produced by our bodies during normal body activities or exposure to various toxins and pollutants (also known as damaging free radicals).
● Zinc is critical for maintaining membrane barrier and function. Its deficiency causes damage to the linings of the pulmonary tract, making it prone to entrance of infectious agents. Hence, adequate Zinc supplementation helps maintain our body’s first barrier (physical barriers and mucosal membrane integrity) in defending against infections, as well as protecting against cell damage by assisting in normal cell growth, cell renewal, and cell repair.
● High-strength Vitamin D has several effects on several systems throughout the body -- including our immune system. One in particular is by helping regulate the production of harmful substances and modulating our body’s response to inflammation, thus helping our immune system fight the infections. 
 

These vitamins also play a role in helping reduce the incidence, severity, and duration of the common cold, particularly covering Vitamin C, Zinc, and Vitamin D:
(1) Supplementation of Vitamin C (taken daily for 3 months) helped reduce cold incidence during acute physical stress, and severity and duration of cold symptoms. In contrast, therapeutic dosing (taken on the first day of symptoms) did not show statistically significant reduction of severity and duration of cold symptoms.
(2) Zinc is involved in immune function and cell division. Moreover, Zinc gluconate helped reduce the duration of cold symptoms.
(3) Vitamin D supports innate immune responses to respiratory viruses. Furthermore, Vitamin D supplementation helped reduce the risk of acute respiratory infection.

Based on evidence presented, Vitamin C, Zinc, and Vitamin D plays a role in maintaining the integrity and function of the immune system.

 Dual defense from Vicks

Staying healthy is not just about you, making sure we're in top shape helps us keep going in life for ourselves and for the ones we care about most. Why wait for a cold to strike? Get ahead and take control of your health.

Vicks First Defence nasal spray and Ascorbic Acid + Zinc + Cholecalciferol (Vicks Immune Defense) vitamins are available in all leading drugstores nationwide. It’s also available online via the Watsons Website or Watsons App.

For more information, visit the website at www.vicks.com.ph/en-ph/browse-products/cough-and-cold/vicks-immune-defense and check out their official Facebook page at www.facebook.com/VicksPhilippines/.

If symptoms persist, consult your doctor.
ASC Reference No. P143P012022VS

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14. Ascorbic Acid + Zinc + Cholecalciferol (Vicks Immune Defense) Patient Information Leaflet

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