30K SME owners gathered for 3-day Negosyo Convention

Puregold

Posted at May 27 2022 12:12 PM

Photo source: Pexels
Photo source: Pexels

A community that builds each other up, thrives together. In people's daily lives it is important to not just think about oneself and succeed alone; for a community and a country to succeed, everyone must be included in the growth plan.

That is why a local grocery store chain supports small business owners and desires for every business to grow. They have always made it a point to share their insights in business with their partners, and this year after ceasing conventions for almost two years for everyone's health and safety, they have made a comeback and they are more than excited to resume what they have begun with SMEs.

Around 30,000 members of Tindahan Ni Aling Puring and shoppers gathered at the World Trade Center over the weekend for the Puregold Tindahan Ni Aling Puring Negosyo Convention 2022.

30K SME owners gathered for 3-day Negosyo Convention 1
30K SME owners gathered for 3-day Negosyo Convention 2
30K SME owners gathered for 3-day Negosyo Convention 3

Owners of SMEs gathered at the convention to learn how to grow their business. Photo source: Puregold

Owners of SMEs gathered at the convention to learn how to grow their business. Photo source: Puregold

Owners of SMEs gathered at the convention to learn how to grow their business. Photo source: Puregold

"This was a bold move on our part. After two years na nagpahinga kami, the Tindahan Ni Aling Puring Negosyo Convention is back," said Puregold President Ferdinand Vincent P. Co.
(This was a bold move on our part. After two years that we rested, the Tindahan Ni Aling Puring Negosyo Convention is back.)

Strict social distancing protocols were observed during the convention, air filters were placed in exhibitor booths and every attendee was given hygiene kits and was required to wear a mask during the entire convention.

During the three-day event around 108 trade partners of Puregold were also present.

Aside from the convention, Puregold has also launched the Aling Puring app. 

"Sari-sari store and small business owners form the backbone of Puregold's business. With this app, Puregold is equipping Tindahan Ni Aling Puring members with a tool that can help them grow their businesses," said Co.

The Aling Puring app is not just for ease in ordering, replenishment of stocks, and enjoying special deals and discounts, it also gives Tindahan Ni Aling Puring members e-commerce opportunities including retail of prepaid mobile load, accepting bills payment, and cash-in for mobile wallets. 

Tindahan Ni Aling Puring is Puregold's customized and holistic membership program that allows sari-sari stores and other small business owners to enjoy free delivery, business financing assistance, and free insurance. The program currently has over 600,000 members and the numbers are still growing.

Members of Tindahan Ni Aling Puring can accumulate cashback points and rewards from purchases. Puregold also offers competitive pricing and exclusive promotions across categories.

"With the Aling Puring app, we are giving members more e-negosyo opportunities. For instance, they can start accepting bills payments in their communities and this will not only augment their income, but also offer their customers more convenience," said Co.

At the start of several health restrictions in the country, a lot of Filipinos were displaced from their jobs and many of them ventured into livelihood activities like opening sari-sari stores. 

This is among the reasons why Puregold was able to continuously grow its Tindahan Ni Aling Puring membership by 15 percent — from 575,000 members at the end of 2020 to 660,000 members by the end of 2021.

"Puregold's core mission will always be to help sari-sari stores and other businesses like karinderyas and bakeries adapt and thrive even through difficult times," Co added.

As each business grows, the citizens may also start to improve their lives and livelihood by providing daily necessities to their neighbors.

For more details and to find out how you too can be a  Tindahan Ni Aling Puring member visit their Facebook page. You can also download the newly launched Aling Puring app on Google Play and on the App Store.

NOTE: BrandNews articles are promotional features from our sponsors and not news articles from our editorial staff.