Jimenez defends 'More fun in PH' TV ads

Posted at May 03 2012 09:51 PM | Updated as of May 04 2012 05:51 AM

Tourism Secretary Ramon Jimenez said the Department of Tourism spent P63 million to buy 2,900 spots for the "It's More Fun in the Philippines" TV ads, which will be aired in Asia, Europe and the US. He says the Philippines got a "good deal", basically paying P19,000 per spot. He tells ANC business anchor Coco Alcuaz that the response to the "It's More Fun in the Philippines" TV spots have been "positive" so far. ANC On the Scene, May 3, 2012