Roberto Non is new chairman of PBA board


Posted at Aug 12 2012 09:19 PM | Updated as of Aug 13 2012 05:19 AM

MANILA, Philippines – San Miguel Corp. official Roberto Non is the new chairman of the Philippine Basketball Association (PBA) Board of Governors.

Non, who has been involved in basketball for nearly three decades, takes the reins of the PBA in its 38th season just as the league is coming off a record-setting season under the leadership of former chairman Mamerto Mondragon.

Meralco’s Mon Segismundo was elected vice chairman, while Petron Blaze’s Ely Capacio was elected treasurer.

The PBA Board held its formal election of new officers Friday night at The Venetian in Macau.

In an interview with, Non said being elected chairman was “very challenging but very exciting.”

“The league enjoyed huge success last season and it’s a tough act to follow,” Non added. “We’re back in the mainstream of public consciousness.”

“We shoud sustain it. There should be no turning back for the PBA.”

Non believes they can achieve the goals they set for the upcoming season and has his own ideas on how to promote the league even further.

The new chairman is planning special exhibition games and selling the PBA product in airports, airplanes, bus stations, among others.

Non is a commerce graduate from the Adamson University and assumed his first official PBA post in 1998 when he was named team manager of San Miguel Beer.

He was later promoted as sports chief of San Miguel Corp., as well as the alternate representative of Barangay Ginebra to the PBA Board.