MANILA, Philippines – Floyd Mayweather Jr.’s victory over Miguel Cotto generated $94 million in pay-per-views, suggesting that the unbeaten boxer has every right to refuse a 50-50 revenue split with Manny Pacquiao.
But boxing analyst Chris Mannix disagrees.
“That would be wrong,” Mannix said in his column in Sports Illustrated.
“For all the talk of Mayweather's pay-per-view power, Pacquiao's numbers are fairly comparable,” he said.
Mannix cited that Mayweather generated approximately $540 million or 9.6 million buys in his last nine pay-per-view fights.
Pacquiao, on the other hand, had $525 million buys on 9.9 million buys in 15 pay-per-views – “several of which were smaller shows put on by Top Rank early in his career,” said Mannix.
He said the comparison makes Mayweather’s label on Pacquiao as a “$7-million fighter” inaccurate.
Mannix also made the following comparisons:
Mayweather-Cotto -- 1.5 million buys
Pacquiao vs. Marquez -- 1.25 million buys
Mayweather vs. Ortiz -- 1.25 million buys
Pacquiao vs Mosley -- 1.2 million buys
“Mayweather and Pacquiao are comparable draws now,” he said.
Mannix also cited the strengths of each boxer in the pay-per-view market.
He said the trash-talking Mayweather is likely to get higher ratings on HBO's "24/7" over the more reserved Pacquiao.
But the charismatic Pacquiao is likely to generate the lion's share of the revenue outside the US.
“In a fight that could generate north of $150 million in revenue, Pacquiao would be foolish to accept Mayweather's offer of a flat fee of $40 million,” said Mannix.