MANILA -- Tech giant Lenovo continues to strengthen its market position in the tablet segment when it introduced last Thursday the Miix 2, the newest and multi-mode convertible device of the company.
According to Michael Ngan, country general manager of Lenovo Philippines, the launch of the Miix 2 is part of the company’s "PC Plus strategy" for various sectors.
"Miix 2 crystallizes Lenovo’s commitment to improve its product line-up and address consumer needs. With the Miix 2, users no longer have to decide between a laptop or a tablet in their purchase decision as its detachable design allows them to experience the best of both worlds. It also comes with the stand mode for convenient and easy digital interaction,” Ngan said in a press briefing held in Makati City.
Vincent Chua, Lenovo Philippines 4P manager, said the Miix 2 is targeted to on-the-road users who are engaged in casual gaming and web browsing. It is powered by an Intel Atom processor designed for mobile computing and an 8-inch WXG display carrying a 1280X800 resolution for clear viewing.
He said the Miix 2 carries the Windows 8.1 operating to give the user the so-called Microsoft laptop experience.
Furthermore, users can simply turn the tablet 180 degrees and insert it in to the keyboard base to engage Miix 2’s stand mode to watch movies or view photos.
Chua also noted that Miix 2 is highly portable since it is only 0.31-inch thin and weighs a very light 0.77 pounds.
It also has its 8-inch HD and multi-touch screen, Wi-Fi and optional 3G plus JBL surround speakers for immersive audio.
For storage, Chua said the Miix 2 has a capacity of up to 64 gigabits of embedded multimedia card (eMMC) with a micro SD slot for adding up to 32 GB of files ranging from movies to other data.
Moreover, he said users can keep mobile memories with its 720p high resolution two megapixel front and five megapixel rear cameras.
The Miix 2 has a seven-hour battery life.
Ramon Delos Reyes, partner account manager of Microsoft Philippines, said the tablet market has grown into larger segment as users have developed different needs.
He added tablets have also scaled up in their operating capabilities as shown by the emergence of different models with different functions.
“We now see tablets being used students, workers, gamers and other major sectors,” he said.
The Miix 2 has a standard retail price of P21, 999.