|Zac Efron will hold a fan conference in Manila next month. Photo: Handout
MANILA, Philippines (2nd UPDATE) – Hollywood star Zac Efron, who signed an endorsement deal with local fashion brand Penshoppe early this year, will visit the Philippines next month.
On Friday morning, Penshoppe said on Twitter that Efron will meet his Filipino fans at the SM Mall of Asia Arena on September 29, 7 p.m.
Hours later, Penshoppe sent an official statement regarding the actor’s visit to the Philippines.
“Team Penshoppe is very thankful to Zac for accepting our invitation to visit and meet his fans in the Philippines. Penshoppe Fan Con 2012 starring Zac Efron will be our biggest event to date as we continue to bring Penshoppe to new levels,” said brand director Alex Mendoza.
The company added that fans may get tickets to the event by buying items at selected mall-based outlets from September 1 to 23. Seat reservations are on a first-come, first-served basis.
Efron is set to lead the brand’s “All Stars” campaign, which also includes “Gossip Girl” stars Leighton Meester and Ed Westwick, “The Vampire Diaries” actor Ian Somerhalder, and Thai idol Mario Maurer.
Bench, Penshoppe’s rival brand, has tapped “American Idol” finalist David Archuleta, “Pretty Little Liars” star Lucy Hale, and “The Vampire Diaries” actor Michael Trevino as its endorsers.
Its newest recruit is Joe Jonas of The Jonas Brothers.
Ladies’ apparel brand Kamiseta, meanwhile, earlier got Hollywood actress Katie Holmes as one of its endorsers.