MANILA – The Philippine capital of Manila gets the spotlight in the newest ad for the Department of Tourism’s “It’s more fun in the Philippines” campaign.
Manila was referred to as the “capital of fun” in a video released by DOT on YouTube on June 12, Independence Day.
The 33-second clip featured different sights from Manila, with a song describing the city playing in the background.
Part of the lyrics went: “Quick bites, foodie finds / Nice smiles, wild style / Cheap thrills, sky-high / Knick knacks.”
“Welcome back / Every corner fun, fun fun / Manila / Welcome back,” it added.
According to DOT, the new ad “shows Manila as the city that has everything under the sun.”
The “It’s more fun in the Philippines” campaign was launched in 2012, with the slogan pitched worldwide via ads on CNN as well as tourist kiosks in selected countries.