Its more fun in the Philippines
MANILA, Philippines – Expect to see more of the government’s “It’s more fun in the Philippines” campaign here in Metro Manila.
This as the Department of Tourism (DOT) announced that it recently partnered with a company called Illuminate Dynamic Media Inc. (IDMI) to put up digital information kiosks for tourists in airports, hotels, malls, bus terminals, and MRT and LRT stations in Metro Manila.
In a statement released Wednesday, the DOT said the “More fun” kiosks will feature information about local business services, accommodations, places of interest, foreign exchange rates, emergency telephone numbers, and a “what-to-do” list including events, malls sales and bazaars in the area.
The booth will also have chargers for devices, a photo booth and a Wi-Fi zone.
“Tourism has undoubtedly become everybody’s business. We are grateful that the government and private sector are investing in tourism with optimism and confidence. We welcome this new public-private partnership with IDMI, in spreading and sustaining the fun in traveling around Metro Manila, and soon all over the country,” Tourism Secretary Ramon Jimenez said.
“This is what 21st century tourism is all about: fast, easy and convenient travel information. Hopefully, these high-tech tourism officers will not only further add that charm to our airports, bus terminals, train stations, but also become a source of pride for us as a people of ingenuity and innovation,” he added.
IDMI’s president and chief executive officer, Michael Aguilar, for his part said they are planning to build 500 kiosks in different parts of the country.
“[The kiosks are] perfect examples of Filipino hospitality – ready to help the traveling public and inform everyone of what the Philippines has to offer,” Aguilar said.
Launched in January last year, the “It’s more fun in the Philippines” campaign has been launched in different parts of the world such as Thailand, Berlin and London.
The DOT hopes that the campaign will go beyond its social media success and boost the country’s tourism numbers.