MANILA, Philippines -- A brief teaser video of the Kapamilya network's Christmas-themed station ID for 2012 has been released.
Continuing the tradition of inspirational corporate slogans in time for the Holidays, ABS-CBN is set to gather its film, TV and news personalities for a music video celebrating the birth of Christ.
In a teaser posted via the network's official account on the video-sharing site YouTube, the phrase "Magliliwanag ang mundo" is seen over a footage of a red lantern hung before a chapel's entrance.
In recent years, the songs featured in ABS-CBN's Christmas station ID's have become big hits among Filipinos during the Holidays.
The popular tune "Bro, Ikaw ang Star ng Pasko," the Kapamilya network's Christmas theme song in 2009, sought to inspire Filipinos after the "Ondoy" tragedy that hit parts of the country.
This was followed by "Ngayong Pasko Magniningning ang Pilipino" (2010), which took on the themes of community and dreams; and "Da Best ang Pasko ng Pilipino" (2011), which highlighted the thriving relationships between overseas Filipino wokers (OFW) and their families despite great distances.
The full 2012 Christmas station ID of ABS-CBN is expected to be released soon.