MANILA - ABS-CBN has released photos taken during the filming of its 2014 summer station ID, which is themed "PINASmile: Masayang Muli ang Kwento ng Summer Natin."
(Users of the ABS-CBN News mobile app can view this slideshow via an Internet browser.)
The new station ID "aims to promote the Philippines as a unique travel destination that takes pride in the beauty of each region, the country's colorful culture, and of course, the stories behind the unique and infectious smiles of Pinoys," ABS-CBN said in a statement.
The full video, which will premiere Sunday on "ASAP 19," will show Kapamilya stars and news personalities in various parts of the country, armed with a camera in seeking genuine smiles among residents there.
Among the provinces that will be featured are Bohol, Samar, and Leyte, which were devastated by disasters in 2013.
The station ID will be set to the song "PINASmile," as performed by teen stars Kathryn Bernardo and Daniel Padilla.