Hayden Kho least trusted, Korina most trusted: 2009 surveys

by Maria Althea Teves, abs-cbnNEWS.com/Newsbreak

Posted at Jan 14 2010 07:42 PM | Updated as of Jan 15 2010 03:56 AM

MANILA, Philippines - Celebrity cosmetic surgeon Hayden Kho, former Department of Agriculture Undersecretary Jocelyn “Joc-joc” Bolante, and First Gentleman Jose Miguel 'Mike' Arroyo were the most distrusted personalities in 2009, according to a series of Social Weather Stations (SWS) surveys.

“The lowest of the low: Hayden Kho, Joc-Joc and FG Mike Arroyo,” said SWS President Mahar Mangahas at the SWS 2010 Survey Review forum organized with the Asian Institute of Management Policy Center.

Mangahas said a trust rating is not about a person’s job performance. Rather, it talks “about being involved in something controversial.”

In the 2nd Quarter survey of SWS conducted last June 2009, Kho received a net trust rating of lower than -60%, which is classified as "very bad."

This was a month after sex videos involving the former cosmetic surgeon with 3 actress-models were made public. He was also summoned by Senator Ramon “Bong” Revilla, Jr. to a Senate investigation on the sex scandal.

Actress Katrina Halili, one of the women in the sex videos, had a trust rating of lower than -20% in the same survey, classified as "bad."

First Gentleman Arroyo had a trust rating of lower than negative 40% in the February 2009 (1st quarter survey), June 2009 and September 2009 (3rd quarter survey) SWS surveys. His trust rating was a little lower than negative 60% in the December 2009 (4th quarter survey) SWS survey.

Bolante scored almost negative 60% in the February 2009 SWS survey.

Bolante was involved in the controversial fertilizer fund scam which made headlines in late 2008. Funds meant for farmers were instead diverted to the election campaigns of congressmen and local officials supportive of President Arroyo.

“Don’t expect them to be political assets,” Mangahas said, eliciting laughter from the audience.

Most trusted

Media people topped the most trusted personalities in 2009, said Mangahas.

“They’re not higher because they are media, it just so happened,” Mangahas said.

Broadcaster Korina Sanchez is the most trusted personality of 2009 with a net trust rating of more than +50% in the June 2009 and September 2009 SWS surveys.

Sanchez took a leave-of-absence from television network ABS-CBN last March 2009. She announced her engagement to Senator Manuel “Mar” Roxas at the noontime show “Wowowee” last April 2009. They wed last October 2009.

“She was in there (in the survey) because she was a political figure,” Mangahas said.

Broadcast journalist Ted Failon is the 2nd most trusted personality in 2009 with a net trust rating of more than +40% in the June 2009 SWS survey.

“That was after his wife had a problem. We wanted to see if it affected people’s trust on him,” Mangahas said.

“Wowowee” host Willie Revillame had the 3rd highest trust rating of more than +20% in the September 2009 SWS survey.

Survey background

The surveys on the net trust ratings of selected personalities were included in the SWS quarterly surveys done every February, June, September and December.

The personalities were randomly included in the surveys, said Mangahas.

The December 2009 SWS survey was conducted using face-to-face interviews of 2,100 adults with sampling error margins of ±2.2% national percentages.

The September 2009 SWS survey was conducted using face-to-face interviews of 1,800 adults with sampling error margins of ±2.3% national percentages.

The June 2009 survey was conducted using face-to-face interviews of 1,500 adults sampling error margins of ±2.5% for national percentages.

The February 2009 survey was conducted using face-to-face interviews of 1,200 adults with sampling error margins of ±3% for national percentages. -Maria Althea Teves, abs-cbnNEWS.com/Newsbreak