Bayan bullish on revenue goal for 2013


Posted at Oct 23 2012 06:29 PM | Updated as of Oct 24 2012 07:27 AM

MANILA, Philippines - Lopez-led Bayan Telecommunications is confident it can exceed its revenue goal of P5.1 billion this year, on the back of strong take-up of its consumer and corporate data services.
"We are likely to exceed by 3% of our target revenue this year. We could be ahead of our target because we are doing very well," said Bayan vice president for marketing Juan Jose De Jesus.
Last year, Bayan recorded revenues of less than P5 billion.

"Our bottom line is also looking good. We have a healthy EBITDA and our expenses are well within the level," he added.

Around 55% of Bayan's total revenues are from corporate data services, while the rest are from consumer-related services such as broadband DSL and landline services.

Bayan's broadband subscribers are now 140,000, up from last year's 120,000. Landline subscribers stood at 190,000. "We see a double-digit growth for DSL of about 12 to 15% this year," said Bayan sales group head Anicieto Franco III.

Bayan's corporate and business unit Bayan Business released the B2BIZ:MS 2012 Innovative Industry Insights on Disaster Recovery to enlighten business organizations on the importance of having such a plan.

The disaster plan allows companies to lessen or eliminate the impact of a disaster even before it occurs, so that IT services and its operations can be restored as quickly as possible.

Bayan commissioned the Institute for Development and Economic Analysis, Inc. (IDEA)  to conduct surveys in the National Capital Region, representing the education, finance, ICT, logistics, manufacturing, offshoring & outsourcing, and trade industries.

Of 18 cities identified as IT-BPO locations, 8 were classified as highly vulnerable to climate-related disasters: Metro Manila, Dagupan, Naga, Angeles, Cavite, Sta. Rosa, Lipa and Legaspi.

"The Philippines is no stranger to a wide range of disaster events. Apart from loss of lives and property, disruptive events can result in significant direct and indirect financial losses for business organizations," said IDEA chairman  Dr. Raul Fabella.

Franco said Bayan hopes to encourage companies to adopt a pro-active stance and invest in data recovery infrastructure now.