How traffic jams are re-shaping grocery shopping

Katrina Domingo, ABS-CBN News

Posted at Sep 22 2017 09:44 AM | Updated as of Sep 22 2017 09:52 AM

MANILA - Traffic-weary consumers may be moving away from giant groceries, as indicated by growing deliveries to smaller stores, a delivery service operator said.

The neighborhood groceries are also a way for retail companies to compete against convenience stores, Transportify Philippines co-country manager Noel Abelardo told ABS-CBN News.

"The culture has changed. Grocery is now considered as a chore instead of a family activity," Abelardo said.

Transportify delivers food products like fresh meat, donuts and cakes to any point in Luzon. Its clients include one of the country's largest supermarket chain.

Aside from traffic jams, long queues for parking space force some consumers to walk to their neighborhood grocery instead, he said.

Product sizes have also begun to shrink as stores get smaller, said Transportify co-country manager Paolo Bengson.

"They're going for smaller but more points of sales," Bengson said.

"So you'll see a lot of smaller trucks, smaller vehicles because that is the most efficient thing that will carry the goods because of our traffic," Bengson added.

Larger stores, however, still appeal to those who want to buy in bulk, he said.

"The larger stores are still the norm outside Metro Manila but inside Metro Manila distribution is getting tough and the way people's lives are changing, it doesn't happen anymore," he said.